Firefly Tassel Reflector - Aqua View larger

Firefly Tassel Reflector - Aqua

The Firefly brand was founded by Carin and Katarina, two innovative Swedes living in New York City. 

After failing to find the soft reflectors that adorn every pram and backpack back in Northern Europe, they decided to create their own brand of reflectors to protect their children on the streets and sidewalks of Manhattan – Firefly was born.

Attach the tassel to your bag, coat, the collar of the dog, the handle on the pram, wherever it hangs you will shine like a supernova in the darkness!

A stylish accessory during the day, a lifesaver in the darkness of the night.


Find out more

Why wear a reflector?

A reflector is an essential safety item for anyone who is spending time outside in low visibility conditions. A reflector will reflect the light from an oncoming vehicle and make you visible from up to 125 meters (400 feet) away, compared to only 30 meters (100 feet) away without a reflector. That distance could be the difference between life and death.

Dimensions and details

DimensionsTassel 9cm long. Total length (including ball-chain): approx. 16cm
MaterialFirefly soft reflectors are made from the finest quality 3M reflective material.
Top Tip!When you have attached the tassel to your bag, please add some extra pressure to the closing part of the ball-chain so that it won't open.
NoteThe length of the ball-chain can be adjusted by cutting it shorter with a pair of pliers.