Shoe Shame Remember White Covering Colour

Shoe Shame (they are Swedish you know) are obsessed with keeping sneakers clean. 

Shoe Shame's Remember White easy-to-use covering colour makes your shoes white again. Remember when you first put on your box-fresh-sneakers? It will make you walk down that memory lane again!


  • Easy-to-use with sponge applicator
  • Good covering result
  • Protects against UV related discolouration


Cleaning Guide:

  1. Clean the shoe
  2. Shake bottle
  3. Apply to dry shoe
  4. Air-dry
  5. For leather, polish to a fine shine




Find out more

About Shoe Shame:

Paul Brunngård is Sweden's largest retailer in shoe care. The company’s mission is to get people to take better care of their shoes, so they created Shoe Shame.

Nothing (yes, nothing) saddens Shoe Shame quite like dirty, smelly sneakers. Their obsession goes way beyond design and looks. They’re experts in shoe care and all facets of shoes – construction, functionality, varieties of leather, synthetic materials, technical specs. They are Shoe Shame.

So, no more scruffy-looking sneakers!

Dimensions and details

TypeRemember White
Size100 ml
  • Water-based
  • Titanium oxide (extremely white pigment used for example in toothpaste as whitener)
  • Diazolidinyl urea (commonly used in colouring cosmetics)